Microsoft SQL Server to Looker

This page provides you with instructions on how to extract data from Microsoft SQL Server and analyze it in Looker. (If the mechanics of extracting data from Microsoft SQL Server seem too complex or difficult to maintain, check out Stitch, which can do all the heavy lifting for you in just a few clicks.)

What is Microsoft SQL Server?

Microsoft SQL Server is a relational database management system that supports applications on a single machine, on a local area network, or across the web. SQL Server supports Microsoft's .NET framework out of the box, and integrates nicely into the Microsoft ecosystem.

What is Looker?

Looker is a powerful, modern business intelligence platform that has become the new standard for how modern enterprises analyze their data. From large corporations to agile startups, savvy companies can leverage Looker's analysis capabilities to monitor the health of their businesses and make more data-driven decisions.

Looker is differentiated from other BI and analysis platforms for a number of reasons. Most notable is the use of LookML, a proprietary language for describing dimensions, aggregates, calculations, and data relationships in a SQL database. LookML enables organizations to abstract the query logic behind their analyses from the content of their reports, making their analytics easy to manage, evolve, and scale.

Getting data out of SQL Server

The most common way most folks who work with databases get their data is by using queries for extraction. With SELECT statements you can filter, sort, and limit the data you want to retrieve. If you need to export data in bulk, you can use Microsoft SQL Server Management Studio, which enables you to export entire tables and databases in formats like text, CSV, or SQL queries that can restore the database if run.

Loading data into Looker

To perform its analyses, Looker connects to your company's database or data warehouse, where the data you want to analyze is stored. Some popular data warehouses include Amazon Redshift, Google BigQuery, and Snowflake.

Looker's documentation offers instructions on how to configure and connect your data warehouse. In most cases, it's simply a matter of creating and copying access credentials, which may include a username, password, and server information. You can then move data from your various data sources into your data warehouse for Looker to use.

Analyzing data in Looker

Once your data warehouse is connected to Looker, you can build constructs known as explores, each of which is a SQL view containing a specific set of data for analysis. An example might be "orders" or "customers."

Once you've selected any given explore, you can filter data based on any column available in the view, group data based on certain fields in the view (known as dimensions), calculate outputs such as sums and counts (known as measures), and pick a visualization type such as a bar chart, pie chart, map, or bubble chart.

Beyond this simple use case, Looker offers a broad universe of functionality that allows you to conduct analyses and share them with your organization. You can get started with this walkthrough in Looker's documentation.

Keeping SQL Server data up to date

All set! You've written a script to move data from SQL Server into your data warehouse. But data freshness is one of the most important aspects of any analysis – what happens when you have new data that you need to add?

You could load the entire SQL Server database again. Doing this is almost guaranteed to be slow and painful, and cause all kinds of latency.

A better approach is to build your script to recognize new and updated records in the source database. Using an auto-incrementing field as a key is a great way to accomplish this. The key functions something like a bookmark, so your script can resume where it left off. When you've built in this functionality, you can set up your script as a cron job or continuous loop to get new data as it appears in SQL Server.

From Microsoft SQL Server to your data warehouse: An easier solution

As mentioned earlier, the best practice for analyzing Microsoft SQL Server data in Looker is to store that data inside a data warehousing platform alongside data from your other databases and third-party sources. You can find instructions for doing these extractions for leading warehouses on our sister sites Microsoft SQL Server to Redshift, Microsoft SQL Server to BigQuery, and Microsoft SQL Server to Snowflake.

Easier yet, however, is using a solution that does all that work for you. Products like Stitch were built to solve this problem automatically. With just a few clicks, Stitch starts extracting your Microsoft SQL Server data via the API, structuring it in a way that is optimized for analysis, and inserting that data into a data warehouse that can be easily accessed and analyzed by Looker.